Digital Salon: Customer Journey Mapping
February 22, 2023
EVENT RECAP
📣 Emilia D’Anzica is the founder of Growth Molecules, a customer success and customer marketing consultancy. She previously led CS at Copper and WalkMe. In this roundtable, she will explain how customer journey mapping can help companies plan and optimize their customers’ experience from onboarding to expansion.
⚙️ Key Takeaways:
- What a customer journey map is and the value in investing in it
- How to review and map your customer journey via the typical stages
- What the steps are to build a customer journey
- How to track customers in the journey flow, and how to handle customers who get off track
âś… Ideal for: customer success leaders
Pre-read the guide for this event:
Mapping Your Customer Journey
Emilia D’Anzica is the founder of Growth Molecules, a management consulting firm focused on helping B2B SaaS companies seeking to protect and grow revenue. She previously led CS at Copper and WalkMe. In this guide, she explains how customer journey mapping can help companies plan and optimize their customers’ experience from onboarding to expansion.
